An analysis of an external Netpeak USA case described by SE Ranking. These are not AEKO customer results.
Check which revenue the figure describes
SE Ranking’s 2025 roundup reports a 120% increase in revenue from AI-referred traffic over four months for a Netpeak USA project. The figure does not describe the retailer’s total revenue growth.
Separate the work from the observed result
When product descriptions, use-case information, and data organization change together, a case report cannot isolate the effect of any one change. Use the example to identify information gaps in your own product pages, rather than applying its growth rate to your business.
Useful checks include operating conditions, compatibility, price, availability, and evidence visible in the page body. Structured data should agree with that page. A particular format does not by itself explain why an answer cited the page or why revenue changed.
Run a small comparison in your own store
Choose a product family and record prompts, answers, sources, and website referrals before editing. Improve the information needed to make a purchase decision, then repeat the checks under comparable conditions.
- Separate AI-referred revenue from total revenue.
- Compare sessions, orders, and average order value within the same period.
- Record concurrent changes such as ads, discounts, and other content work.
- Keep answer citations and website conversions as separate evidence.
Sources
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Frequently asked questions
Does 120% refer to total revenue growth?
No. The external report’s figure is limited to revenue from AI-referred traffic. It is not an AEKO customer result or a guaranteed effect.