CONTEXT MANAGEMENT

Collect the reasons customers choose you.

Connect product facts with real customer situations. Reasons that recur in reviews become the starting point for tracked questions, advertising and content.

AEKO / ContextsDEMO

When do customers look for us?

Customer situations from products and reviews

Carry the selected context into the next task.

1 selected · Example

A task plan for this context

An editable, copyable example. It does not save to an account or run a task.

External AI fees and advertising spend are separate.

Morrow · Fictional brand and sample dataUS · English
FROM PRODUCTS TO CONTEXT

From product features to the reasons customers look for them.

People look for the same product in different situations. Review descriptions and reviews, then connect supported contexts to tracking and marketing.

01 / BEAUTYCOLLECTMOMENTS
Pams Terra Vita volcanic clay pore mask packaging and powder

Pams Terra Vita volcanic clay pore mask

Product photo · CollectMoments
Illustrative customer question

I’d like to take care of my skin at home.

02 / TRAVELD.CURVIN
D.CURVIN Edge V2 20-inch ivory suitcase

D.CURVIN Edge V2 20″ Cabin

Product photo · D.CURVIN
Illustrative customer question

I’m looking for a suitcase for a three-day business trip.

03 / HOMELG ELECTRONICS
LG LRFLC2706S stainless steel French-door refrigerator

LG French-door refrigerator · LRFLC2706S

Product photo · Town Appliance
Illustrative customer question

I’m looking for a refrigerator that fits my kitchen.

1 / 3

Original product photos. Questions are illustrative examples, not collected reviews or analysis results.

Context guide ↗
FROM CONTEXT TO ACTION

Every context. The evidence behind it.

01

Situations found in reviews

Inspect reasons for use and purchase conditions with the original evidence. Retain the original language and linked product.

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02

Connect to tracked questions

Inspect existing suggested questions for a situation and add the ones you need to tracking.

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03

A starting point for ads and content

Carry the selected situation and its evidence into reusable task plans.

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CONTINUE THE THREAD

Carry the same context into the next step.

AEKO INSIGHTS

Put context into practice.

Start with what customers say. Explore ways to apply it to product information and marketing.

All insights
YOUR NEXT CONTEXT

Start with the context of your brand.

Explore plans ↗